This post is brought to you in partnership with TRINA TURK.

Chances are that you’re already familiar with TRINA TURK, but just in case you’re not: TRINA TURK is a California-inspired brand known for its colorful aesthetic and collections boasting dynamic hues and bold signature prints. Trina seamlessly blends classic American design with Californian confidence for high quality, stunning pieces.

TRINA TURK was originally founded in 1995, and the brand now celebrates California style with eleven annual collections of chic women’s apparel, swimwear, jewelry, eyewear, and residential soft goods, as well as a menswear collection called MR TURK.

For the first time, TRINA TURK is coming to Charlotte with a retail boutique at the SouthPark Mall. The 2,568 sq. ft. boutique’s aesthetic was crafted by local interior design firm Catherine M. Austin Interior Design and features all of the bold hues and colorful patterns you’d expect from Trina’s collections.

“We are thrilled to introduce the full range of our collections to this market,” said founder Trina Turk. “We know that the Charlotte area customer embraces vivid print and vibrant color, and we plan to wow her with an unparalleled presentation of dresses for all occasions, in addition to the TRINA TURK and MR TURK ready-to-wear and swimwear collections.”

The store opened its doors in the SouthPark Mall on August 1, and it features women’s ready-to-wear, swimwear, and accessories including jewelry and eyewear, as well as the MR TURK menswear collection.

“TRINA TURK aligns perfectly with the selection of fashion labels we have to offer at SouthPark,” says Holly Roberson, director of marketing and business development for the center. “As the first location in the Carolinas, TRINA TURK is poised to satisfy our shoppers’ wants and needs with the brand’s assortment of bold, colorful prints!”

Don’t miss TRINA TURK’s Grand Opening on Thursday, Oct. 18

You can join TRINA TURK in celebrating the grand opening of its Charlotte boutique on Thursday, October 18 from 6 – 8 p.m. Enjoy sips and bites as you shop the latest fall collections—plus, receive a free reusable canvas tote with any purchase. And you can feel good about indulging, since a portion of event proceeds will benefit The Mint Museum Auxiliary.

Kindly RSVP to charlotte@trinaturk.com for the TRINA TURK Grand Opening. Happy shopping!

Want to learn more about TRINA TURK? Click here for more information.